Beer is still an important part of any festive celebration – or at least, any party that you’re thinking of inviting me to attend – and with so much choice now available on draught, as well as in bottles and cans, there’s really no excuse not to enjoy a different beer with every part of the Christmas menu.
If the pub has a habit of regularly defying the doomsayers and demonstrating that it’s a fit and proper business model for the 21st century, that doesn’t simply happen by accident, of course. Instead, it’s a tribute to the hard work and dedication of experienced, savvy operators up and down the land. Among those building a strong reputation in this respect is Joule’s Brewery.
Beer Day Britain on June 15 is the ideal opportunity to lock away the wine lists for 24 hours and encourage customers to explore the bounty that matching great beers with freshly cooked food offers.